JOB DETAILS

JOB DETAILJob Details

• Develop, organize, and execute marketing campaigns for the assigned brand in line with brand marketing objectives and goals.

• Propose marketing strategies, integrating the marketing mix (product, pricing, positioning, and promotion) to achieve the business plan.

• Collaborate with designers, suppliers, and production teams to plan and produce marketing materials, including photos and videos.

• Plan and execute digital marketing campaigns, primarily on social media platforms.

• Manage multiple social media accounts, plan social media posts, and demonstrate proficiency in copywriting.

• Ensure visual merchandising in retail stores aligns with the brand's primary and secondary focus.

• Establish and maintain close relationships with associates such as principals, media, key opinion leaders (KOL), and the public.

• Monitor, measure, and report the performance of all campaigns, assessing them against goals (ROI and KPIs).

• Manage the budget and make investment decisions within the allocated budget.

• Collaborate closely with the Sales Team to develop Sales & Marketing Funnels.

• Conduct competitive research and market analysis to identify the target audience.

• Assist in the development of new/existing products and markets to contribute to the achievement of business and marketing objectives.

• Undertake any ad-hoc assignments as and when required.

REQUIRED WORK EXPERIENCERequired

✓Bachelor's/Professional Degree in Business Management, Marketing, Communication, or a related field.

✓Minimum of 5 years of marketing experience within multinational FMCG companies. Experience in beauty and cosmetics.

✓Required languages: English & Bahasa Malaysia. Knowledge of other languages is advantageous.

✓Proficiency in computer skills, MS Office, and social media platforms.

✓A team player with a pleasant personality and strong interpersonal and communication skills to establish good working relationships with internal and external parties.

✓Ability to thrive in a team environment while also having the capability to work independently.

✓Highly motivated, organized, and capable of prioritizing multiple tasks in a challenging and fast-paced working environment.

✓Experience with website and social media content updates and content writing is an added advantage.

✓Creativity and commercial awareness, especially in the beauty, cosmetics, and personal care industries, both online and offline.