JOB DETAILS

JOB DETAILJob Details

・ To focus on members’ acquisitions, conversions and retentions, primarily on Facebook and Instagram.

・ Create content, landing pages and optimize user experience to increase qualified marketing leads and conversions.

・ To develop social media campaigns and to brainstorm new and innovative growth strategies.

・ Communicating and collaborating with internal and external stakeholders to effectively devise, structure and deliver marketing strategies.

・ Coordinating with designers to ensure that all design objectives are in line with resolved digital marketing strategies.

・ To plan and to monitor campaigns’ spending against the budget allocated.

・ Analyse and report audience information and demographics, as well as the success of the social media projects.

・ To prepare reports on a timely manner on the campaigns’ performance.

・ To conduct market research, to analyse and to identify the latest trends/technologies in order to stay abreast of the industry trends.

REQUIRED WORK EXPERIENCERequired

✓Candidate must possess at least a Diploma/Advanced/Higher/Graduate Diploma, Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing, Mass Communication or Advertising/Media.

✓Requires 2 years of working experience in strategizing and optimizing paid media strategies on various channels including Facebook/Instagram, AdWords, YouTube and other third-party ad platforms.

✓Required skill(s): Microsoft Excel.

✓Well-versed in Facebook’s algorithm and strong familiarity with multiple social media platforms to enhance brand awareness, impressions and has a proven track record in managing and optimizing paid media campaigns.

✓ Tech savvy and has good knowledge of online marketing tools.

✓ Experience in marketing agency, e-Commerce, affiliate marketing or drop shipping business will be an added advantage.