JOB DETAILS

JOB DETAILJob Details

・Taking brand ownership and developing vision and plans/ goals to be the most loved Premium omni channel beauty retailer in Malaysia; coordinating with global and regional teams to align on new branding strategies.

・Planning marketing communication strategy and effectively managing the monthly and yearly budget to ensure spending alignment per execution plan.

・Owning all campaigns set up working with Social, E-comm and CRM team to execute across channels including onsite, email, paid advertising and offline initiatives.

・Monitoring market trends, researching consumer markets, and competitors’ activities to identify opportunities and key issues.

・Planning and executing PR, Social initiatives to ensure that has the top media share of voice; collaborate with external PR agency, media, KOLs, celebrities, and business partners such as malls (landlords).

• Leading planning and execution of events, stores opening, all strategic activation, and initiatives - that includes successful execution of Sephora owned in-store activities to engage customers and elevate in-store excitement especially in Flagship and top stores.

・Synchronizing Paid, owned & operated, and offline communication strategy through close collaboration with Regional Performance Marketing, Martech, Marketing and CRM team.

• Delivering timely post-mortem and monthly reports.

・Identifying new marketing opportunities with brand partners, supporting top Exclusive and Selective Brands as well as home grown brand.

・Planning out-of-the box marketing campaign ideas leveraging all owned and operated channels, ensure optimization and ROI driven.

・Leading Marketing team including FTE, Contract Staff and Freelancers to ensure full support to business needs.

・Attending meetings & produce minutes of meetings.

REQUIRED WORK EXPERIENCERequired

✓Degree in Marketing , Business Studies, management or Equivalent qualifications.

✓At least 5 year(s) of working experience in retail industries would be an added advantage

✓Fluency in English, ability to speak in Mandarin would be an added advantage.

✓Committed, highly disciplined, motivated, proactive and innovative with good relationship and management skills

✓Excellent communication skills in both speaking and written English with clarity at all levels.

✓Extensive knowledge of marketing strategies, channels and branding

✓Creativity, analytical, enthusiastic, keen to learn, problem-solving and consulting skills

✓You have strong commercial acumen, preferably with retail and e-commerce experience.

✓You have the ability to communicate complex ideas with clarity for stakeholders at all levels.

✓You have strong presentation and consulting skills.