JOB DETAILS
Location
Kuala Lumpur
Business
Retail/Merchandise
JOB DETAILJob Details
The Key Account Manager (KAM) is responsible for strategically managing the company’s most important clients(Franchisee) to maximize long‑term revenue, profitability, and customer satisfaction. The role focuses on understanding clients’ business needs, building strong relationships, and driving growth through tailored solutions, cross‑selling, and up‑selling.
■Account Strategy Development
Develop annual account plans outlining sales targets, growth strategies, and key KPIs.
Map client organizations, identifying decision‑makers and key stakeholders.
Build a mid‑ to long‑term pipeline to support sustainable account growth.
■Relationship Management
Establish and strengthen relationships with executives, operational leaders.
Conduct regular business reviews (QBR/MBR) to evaluate performance and identify new opportunities.
Implement initiatives to improve customer satisfaction and loyalty.
■Solution Proposals & Revenue Growth
Analyze client challenges and propose tailored products and services.
Identify and execute cross‑sell and up‑sell opportunities.
Explore and develop new business avenues within key accounts.
■Contract & Deal Management
Lead contract negotiations
Oversee contract renewals and proactively manage risks.
■Internal Collaboration
Work closely with Sales, Marketing, Product, Customer Success, Operations, and Finance.
Coordinate custom solutions and ensure timely delivery.
Manage escalations and provide rapid resolution to client issues.
■Data Analysis & Reporting
Monitor account performance, revenue trends, product usage, and profitability.
Prepare reports for senior management.
Analyze client budget cycles and market developments to refine strategy.
REQUIRED WORK EXPERIENCERequired
'3–5+ years of B2B sales or account management experience, preferably with enterprise clients.
Strategic thinking and account planning capability.
Strong communication, negotiation, and presentation skills.
Problem‑solving and requirements‑definition skills.
Data analysis proficiency (Excel, CRM, BI tools).
Ability to lead cross‑functional projects.
'Customer‑centric orientation.
Business and financial acumen.
Long‑term relationship‑building capability.
High ownership and accountability.